Graduate School of Business Administration,Department of Business Administration
UEHARA Wataru
Affiliation
/ Position		 Graduate School of Business Administration,Department of Business Administration / Associate Professor
Faculty of Commerce and Management / Associate Professor
Name UEHARA Wataru
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Education

Degree
Degree : 博士（商学） (Hitotsubashi University)
Degree : 修士（商学） (Hitotsubashi University)
Education
Hitotsubashi University
Graduate School, Division of Commerce
市場・金融専攻
Year : 2008.3
Hitotsubashi University
Graduate School, Division of Commerce
市場・金融専攻
Year : 2005.3
Hitotsubashi University
Faculty of Commerce
商学科
Year : 2002.3

Research Areas

Research Areas
Keywords : Marketing organization, Consumer behavior, Overseas expansion, Marketing, ブランド論
Research Areas : Humanities & Social Sciences / Commerce

Research History

2008.4 - 2011.3 Assistant Professor, Faculty of Political Science and Economics, Musashino University
2011.4 - 2012.9 Assistant Professor, Graduate School of Commerce and Management, Hitotsubashi University
2012.10 - 2018.3 Associate Professor, Graduate School of Commerce and Management, Hitotsubashi University
2018.4 - Associate Professor, Faculty of Commerce and Management, Hitotsubashi University
2018.4 - Associate Professor, Graduate School of Business Administration, Hitotsubashi University

Academic Society Affiliations

No. Institute Name
1. Japan Marketing Academy
2. 組織学会
3. 日本広告学会
4. 日本マーケティング・サイエンス学会
5. 日本商業学会

Committee Memberships

No. Committee Group Year
1. Senior Editor Japan Marketing Academy 2021.4 -
2. Associate Editor Japan Marketing Academy 2019.4 - 2021.3
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