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- WASHIDA Yuichi
- Graduate School of Business Administration,Department of Business Administration
- WASHIDA Yuichi
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Books and Other Publications
| 1. | Free Innovation (editor-in-chief)
鷲田祐一, 古江奈々美, 北浦さおり, グェン・フォン・バオ・チャウ (Joint translator) 桃書房 2019.10 (ISBN : 4561267158) |
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| 2. | インドネシアはポスト・チャイナになるのか
鷲田 祐一 (Sole author) 同文舘出版 2018.5 (ISBN : 4495649310) |
| 3. | Twitter カンバセーション・マーケティング
鷲田 祐一 (Contributor) 日本経済新聞出版社 2016.8 (ISBN : 4532320941) |
| 4. | 日本企業は次に何を学ぶべきか
鷲田 祐一 (Sole author) 同文舘出版 2016.7 (ISBN : 4495648411) |
| 5. | 未来洞察のための思考法 -シナリオによる問題解決-
鷲田 祐一 (Joint editor) 勁草書房 2016.6 (ISBN : 4326504242) |
| 6. | 日本は次に何を売るか （共著）
鷲田祐一 (Joint author) 同文館出版 2015.8 (ISBN : 4495647318) |
| 7. | Misunderstanding Innovation
Yuichi Washida (Sole author) Nikkei Publishing Inc. 2015.3 (ISBN : 4532319730) |
| 8. | Design Conveys Innovation
Yuichi Washida (Sole author) Yuhikaku 2014.5 (ISBN : 4641164363) |
| 9. | Information Communication Technologies and Emerging Business Strategies (jointly worked)
Shenja Van Der Graaf, Yuichi Washida (Joint author) IDEA Publishing Group 2007.9 (ISBN : 1599042347) |
| 10. | 未来を洞察する
鷲田祐一 (Sole author) NTT出版 2007.4 (ISBN : 4757102070) |
| 11. | Situation Marketing (jointly worked)
Hidehiko Sekizawa, Yuichi Washida, Michael Bjorn (Joint author) Kanki Publishing 2002.9 (ISBN : 4761260297) |
Papers
| 1. | Predictive Value of Horizon Scanning for Future Scenarios (jointly worked) (Peer-reviewed) Washida, Yuichi, Yahata, Akihisa Foresight 2020.9 |
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| 2. | Low-Risk Innovative Ideas with High Self-Confidence: Innovation Process Characteristics in Asean Countries (jointly worked) (Peer-reviewed) Furue, N, Aziz, Y. A, Mori, K, Hermawan, A. A, Assarut, N, Uehara, W, Washida, Y International Journal of Innovation and Technology Management 2020.2 
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| 3. | Socio-technological scenarios of Japan's future energy issues in 2050 based on scanning-based foresight method (jointly worked) (Peer-reviewed) 鷲田 祐一 Foresight 2019.6
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| 4. | Foresight Activities Using Horizon Scanning Method (jointly worked)
YuichiWASHIDA, Naohiro SHICHIJO, Keigo AWATA Oukan Vol.12,No.2,pp.89-97 2018.9 |
| 5. | How Should Japanese Companies Build Absorptive Capacity at the Team Level? (jointly worked) (Peer-reviewed) Xiang Yu, Yuichi Washida PICMET '18 2018.8 |
| 6. | Application of DNA markers for discrimination between Japanese and Australian Wagyu beef (jointly worked) (Peer-reviewed) Fuki KAWAGUCHI, Yuto KITAMURA, Ryuji NAKAJIMA, Masayoshi TAKAHASHI, Hiroaki GOTO, Yuichi WASHIDA, Yoshikazu YAMAMOTO, Shinji SASAZAKI, Hideyuki MANNEN Animal Science Journal Vol.89,No.1,pp.257-258 2018.1
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| 7. | アジア大洋州に おける未来洞察 の政策・戦略立 案における活用状況 （共著） (Peer-reviewed) 七丈直弘, 鷲田祐一 研究イノベーション学会第32回年次学術大会 2017.10 |
| 8. | Scanning and Design Thinking: Organizational Roles for Innovation (jointly worked) (Peer-reviewed) Nanami Furue, Yuichi Washida Foresight 2017.10 |
| 9. | Comparative Analysis of Idea Generating Processes in Emerging and Developed Countries; Indonesia, Malaysia, and Japan (jointly worked) (Peer-reviewed) Nanami Furue, Yuichi Washida Proceedings of PICMET ’17 2017.7 |
| 10. | モザイク型AI普及社会への「備え」の必要性 （共著） (Peer-reviewed) 鷲田 祐一, 七丈 直弘 マーケティングジャーナル 2017.7 |
| 11. | The difference in foresight using the scanning method between experts and non-experts (Peer-reviewed) Hidehito Honda, Yuichi Washida, Akihito Sudo, Yuichiro Wajima, Keigo Awata, Kazuhiro Ueda TECHNOLOGICAL FORECASTING AND SOCIAL CHANGE Vol.119,No.119,pp.18-26 2017.6
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| 12. | 未来洞察手法を用いて考案した2025年の新国立競技場のシナリオ （共著） (Peer-reviewed) 鷲田祐一, 渡邉恵一郎, 田中孔明, 加藤木藤子 第7回横幹連合コンファレンス 2016.11 |
| 13. | ユーザーイノベーションのプロモーション効果及び普及に対する影響 -『刀剣乱舞-ONLINE-』と二次創作- （共著） (Peer-reviewed) 李肖霄, 鷲田祐一 日本マーケティング学会大会紀要集 2016.10 |
| 14. | 新興国におけるイノベーションの促進および阻害要因 -日尼アイデア比較実験- （共著） (Peer-reviewed) 古江奈々美, 鷲田祐一 日本マーケティング学会大会紀要集 2016.10 |
| 15. | A qualitative research on the difference of expectation to NPD related to two occupational categories in Japanese enterprises (jointly worked) (Peer-reviewed) Nanami Furue, Yuichi Washida Proceedings of PICMET ’16 2016.9 |
| 16. | ワークショップ型会議での非言語コミュニケーションの特徴分析 (Peer-reviewed) 鷲田 祐一 組織科学 Vol.49,No.4,pp.16-28 2016.9 |
| 17. | 伝統文化技能伝承のこれから -博多織DC、これまでの10 年、これからの10 年- （共著） (Peer-reviewed) 田村大, 鷲田祐一 日本デザイン学会 第63回研究発表大会紀要集 2016.7 |
| 18. | 文書の多様性指標の提案とオンラインニュース記事の分析 （共著） (Peer-reviewed) 須藤明人, 鷲田祐一, 本田秀仁, 和嶋雄一郎, 粟田恵吾, 植田一博 第8回webインテリジェンスとインタラクション研究会 2016.6 |
| 19. | 未来洞察の手法とイノベーションの概念 （共著） (Peer-reviewed) 古江奈々美, 鷲田祐一 日本マーケティング学会大会紀要集 2015.11 |
| 20. | 多様な視点で未来を見る: 未来に関するアイデア生成プロセスにおけるエキスパートとノンエキスパートの違い （共著） (Peer-reviewed) 本田秀仁, 鷲田祐一, 須藤明人, 粟田恵吾, 植田一博 日本認知科学第32回大会発表論文集 2015.9 |
| 21. | A Comparative Study of a Product Planning Experiment between Thailand and Japan: Why have Specific Innovations in Emerging Countries been Realized? (jointly worked) (Peer-reviewed) 古江奈々美, 鷲田祐一 PICMET'15 2015.8 |
| 22. | Are Geeks Driving Out the Fashion Industry? (jointly worked) (Peer-reviewed) 北浦さおり, 鷲田祐一 PICMET'15 2015.8 |
| 23. | Foresight of Automotive Marketing : Past and Future of 10-year Scenarios
鷲田 祐一 自動車技術 Vol.69,No.6,pp.18-25 2015.6 
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| 24. | Cost Reduction and Efficiency Obstruct Japanese Design Industry - US-Japan-China Comparative Survey Result (Peer-reviewed) Yuichi Washida 日本デザイン学会 第62回研究発表大会 2015.6 |
| 25. | Multinational Comparisons of Designer's role in Business Process: US-Japan-China Comparison Survey Result
Yuichi Washida 一橋ビジネスレビュー Vol.62,No.4,pp.52-63 2015.3
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| 26. | ICT導入で日本のデザイン産業は活性化したのか？
鷲田祐一 Nextcom Vol.20,No.4,pp.14-3 2014.12 |
| 27. | 豪州産WAGYUの海外市場流通状況把握と、DNAチップ技術によるオンサイト品種検査体制整備についての検討 （共著） (Peer-reviewed) 鷲田祐一, 後藤浩朗, 高橋匡慶, 中嶋隆二, 万年英之 日本マーケティング学会大会紀要集 2014.10 |
| 28. | Do Foreign Creative Industry Products Contribute to the Promotion of Products imported from the Same Country?: Case of Japanese and Korean Products in Emerging Economies (jointly worked) (Peer-reviewed) W, Uehara, Y, Washida, T. Matsui 2014 Global Marketing Conference 2014.7 |
| 29. | Applying DNA Chip Technology to Distribution of Agricultural Products (jointly worked) (Peer-reviewed) Yuichi Washida, Hiroaki Goto, Masayoshi Takahashi, Ryuji Nakajima, Nobuhiro Gemma, Hideyuki Mannen PICMET ’14 2014.7 |
| 30. | Conception of the Inductive Reverse Innovation by Developed-Country Multinational Enterprises (jointly worked) (Peer-reviewed) Nanami Furue, Yuichi Washida PICMET ’14 2014.7 |
| 31. | Cross-Border Gatekeeper of Foreign Creative Industry Products: The Case of Manga (Japanese Comics) and Sushi in French Market (jointly worked) (Peer-reviewed) T, Matsui, S, Suzuki, Y. Washida 2014 Global Marketing Conference 2014.7 |
| 32. | The Influences of Ways of Information Gathering by using Internet on Idea Generation (jointly worked) (Peer-reviewed) Yuichiro Wajima, Jun Ashikaga, Yuichi Washida, Kazuhiro Ueda 人工知能学会論文集 Vol.28,pp.1-4 2014.5
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| 33. | Exporting and Importing Creative Industry Products in Asian Markets: Exploring the Role of Cross-Border Gatekeepers (jointly worked) (Peer-reviewed) T., Matsui, W. Uehara, Y. Washida the 1st International Conference of Asian Marketing Associations 2014.3 |
| 34. | 先進国企業によるリバースイノベーションの可能性 （共著） (Peer-reviewed) 古江奈々美, 鷲田祐一 日本マーケティング学会大会紀要集 2013.10 |
| 35. | Improvement in Quality of Business Ideas by Introducing User Perspective (jointly worked) (Peer-reviewed) Yuichiro Wada, Yuichi Washida, Naoki Tominaga, Kazuhiro Ueda 人工知能学会論文誌 Vol.28,No.5,pp.409-419 2013.7 |
| 36. | Practical Challenges in Exploring Japanese Design Indutry in China: Study of Japan Design+ Project
Yuichi Washida 『デザイン学研究特集号』, 第19巻第1号 Vol.19,No.1 2012.6 |
| 37. | Mapping of associations between in-store and online purchases: A proposal for a new product recommendation method (jointly worked) (Peer-reviewed) Yuichi Washida, Hiroaki Tanaka, Kazuhiro Ueda International Marketing Trends Conferenc2012 2012.1 |
| 38. | The Important Role of Information and Cognitive Features in Idea Generation for Innovation (jointly worked) (Peer-reviewed) UEDA Kazuhiro, WASHIDA Yuichi, ARITA Akio, SHIMIZU Takashi Cognitive studies Vol.17,No.3,pp.611-634 2010.9 |
| 39. | Can Diverse Information Improve Idea Generation? (jointly worked) (Peer-reviewed) KIYOKAWA Sachiko, WASHIDA Yuichi, UEDA Kazuhiro, PENG Eileen Cognitive studies Vol.17,No.3,pp.635-649 2010.9 |
| 40. | Reversal of Influence: Decrease of Innovator's Influence under Information Diversification (jointly worked) (Peer-reviewed) Yukihisa Fujita, Yuichi Washida, Fujio Toriumi, Kazuhiro Ueda, Kenichiro Ishii AAMAS 2010 pp.1543-1544 2010.6 |
| 41. | Modeling and Simulation of Information Diffusion Considering Information Diversification (jointly worked) (Peer-reviewed) Yukihisa Fujita, Yuichi Washida, Fujio Toriumi, Kazuhiro Ueda, Kenichiro Ishii 数理モデル化と応用 Vol.1,No.1,pp.1-13 2010.5 |
| 42. | Relationship between the Diversity of Information and Idea Generation (jointly worked) (Peer-reviewed) Sachiko Kiyokawa, Yuichi Washida, Kazuhiro Ueda, Eileen Peng ACM Creativity & Cognition pp.385-386 2009.10 |
| 43. | A future scenario generation experiment in socio-technological problems using scanning method (jointly worked) (Peer-reviewed) Yuichi Washida, Sachiko Mitsuishi, HIdeyuki Horii Sociotechnica Vol.6,pp.1-15 2009.3
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| 44. | イノベーション・アイデアを発生させる需要側ネットワーク伝播構造の研究 （共著） (Peer-reviewed) 鷲田祐一, 植田一博 情報処理学会論文誌 Vol.49,No.4,pp.1515-1526 2008.1 |
| 45. | Demand Side Innovation Hypothesis in the Complex Consumer Network (jointly worked) (Peer-reviewed) Yuichi Washida, Kazuhiro Ueda, Yosuke Kinoshita, Keigo Awata PICMET 06 pp.1749-1756 2006.7 |
| 46. | Collaborative structure between Japanese high-tech manufacturers and consumers (Peer-reviewed) Yuichi Washida Journal of Consumer Marketing Vol.22,No.1,pp.25-34 2005
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Presentations
| No. | Name of subject/Conference Name | Year | Site |
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| 1. | Cross-Border Gatekeeper of Foreign Creative Industry Products: The Case of Manga (Japanese Comics) and Sushi in French Market(2014 Global Marketing Conference) |
Holding date :
Presentation date : 2014.7.14 |
Singapore, Marina Bay Sands |
| 2. | Do Foreign Creative Industry Products Contribute to the Promotion of Products imported from the Same Country?: Case of Japanese and Korean Products in Emerging Economies(2014 Global Marketing Conference) |
Holding date :
Presentation date : 2014.7.14 |
Singapore, Marina Bay Sands |
| 3. | Mapping of associations between in-store and online purchases: A proposal for a new product recommendation method(International Marketing Trends) |
Holding date :
Presentation date : 2012.1.19 |
ベネチア |
| 4. | The effect of risk attitude on product choice(CogSci2011(The 33rd Annual Conference on Cognitive Science)) |
Holding date :
Presentation date : 2011.7.20 |
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| 5. | What is more influential in idea generation for innovation: information or individual adoption category?(CogSci2011(The 33rd Annual Conference on Cognitive Science)) |
Holding date :
Presentation date : 2011.7.20 |
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| 6. | Another “Innovator’s Dilemma” in the Demand Side: An Experimental Idea Generation Study in a Consumer Network(APFA7) |
Holding date :
Presentation date : 2009.3.1 |
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| 7. | 『友人』間の情報伝播ネットワークとイノベーション・アイデアの発生(日本認知科学会第25回大会) |
Holding date :
Presentation date : 2008.9.5 |
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| 8. | 消費者間の情報伝播とイノベーションのアイデア：仮想世界におけるコミュニケーション(電子通信情報学会2009年総合大会) |
Holding date :
Presentation date : 2008.3.17 |
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| 9. | Correlation between Word-of-Mouth Effects and New Media: Simulations of Japanese Media Environment Using Artificial Neural Network(Media in Transition 5) |
Holding date :
Presentation date : 2007.4.27 |
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| 10. | Examining the Small World Problem Using KeyGraph(WSTST05) |
Holding date :
Presentation date : 2005.5.25 |
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| 11. | Analysis of Diffusion Patterns of Knowledge and New Technology among Japanese Early Adopters: An Ethnological Study of Product Penetrations(IAMOT 2004) |
Holding date :
Presentation date : 2004.4.3 |
Awards
| No. | Award name | Year |
|---|---|---|
| 1. | 『2014年度オフィス関連書籍奨学資金審査』で「優秀賞」並びに「日刊工業新聞社賞」 | 2014.12 |
| 2. | 第7回ドコモ・モバイル・サイエンス賞 社会科学部門 奨励賞 | 2008.10 |
| 3. | The Emerald Literati Network Awards for Excellence 2006 | 2006.5 |
Research Projects
| No. | Research subject | Research item(Awarding organization, System name) | Year |
|---|---|---|---|
| 1. | 公共セクタでのデザイン関連業務の実態把握とその社会課題解決に関する研究
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基盤研究(B)
( Awarding organization: 日本学術振興会 System name: 科学研究費助成事業 ) |
2020.4 - 2025.3 |
| 2. | Scenario generation of socio-technology problems in the information technology area by using foresight method
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科学技術振興機構社会技術研究開発センター「人と情報のエコシステム」研究開発領域研究開発プロジェクト
( System name: Grants-in-Aid for Scientific Research ) |
2016.11 - |
| 3. | foresight
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( System name: JST Research Institute of Science and Technology for Society (RISTEX) ) |
2016.11 - |
| 4. | Human-Information Ecosystem
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( System name: JST Research Institute of Science and Technology for Society (RISTEX) ) |
2016.11 - |
| 5. | 理研イノベーションチャレンジWSプロジェクト
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( Awarding organization: 理化学研究所 System name: 共同研究（国内共同研究） ) |
2016.7 - 2017.3 |
| 6. | 農山漁村６次産業化対策事業緑と水の環境技術革命プロジェクト事業外国産WAGYUの流通実態把握調査
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( Awarding organization: 農林水産省 System name: 共同研究（国内共同研究） ) |
2013.6 - 2014.3 |
| 7. | クリエイティブ産業の海外進出に関する実証的研究：異文化ゲートキーパーに着目して
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基盤研究(B)
( Awarding organization: 日本学術振興会 System name: 科学研究費助成事業 ) |
2013.4 - 2017.3 |
| 8. | 新興国市場への日本のデザインビジネス輸出の実証研究
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基盤研究(B)
( Awarding organization: 日本学術振興会 System name: 科学研究費助成事業 ) |
2012.5 - 2015.3 |
| 9. | Global Marketing
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( System name: Cooperative Research ) |
2011.4 - |
| 10. | user innovation
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2003.9 - |
