Graduate School of Business Administration,Department of Business Administration

FUKUCHI Hiroyuki

Books and Other Publications

Papers

1.	Inheriting the DNA of emergingness: Strategies of advanced market firms under emerging market ownership (Peer-reviewed) Geer He, Hiroyuki Fukuchi Thunderbird International Business Review Vol.65,No.3,pp.325-340 2023.5
2.	COVID-19 policies and hoteliers' responses in Japan (Peer-reviewed) Hiroyuki Fukuchi, Wataru Uehara, Hiromi Kamata, Geer He Annals of Tourism Research Empirical Insights Vol.3,No.2 2022.11
3.	Crisis Management of Hotel Operators in Japan W.Uehara, H. Kamata, H. Fukuchi Hitotsubashi Business Review Vol.70,No.2,pp.34-47 2022.9
4.	The use of marketing and financial metrics in Japanese firms (Peer-reviewed) Gen Fukutomi, Yuko Yamashita, Wataru Uehara, Hiroyuki Fukuchi International Journal of Marketing & Distribution Vol.4,No.1,pp.1-14 2021.6
5.	Japanese management styles: To change or not to change? A subsidiary control perspective (jointly worked) (Peer-reviewed) Nakagawa, K, Nakagawa, M, Fukuchi, H, Sasaki, M, Tada, K Journal of International Business and Economics Vol.6,No.2,pp.1-17 2018.12
6.	The Dual-Structure of Distribution Channels in Emerging Markets: A Review and Future Research Agenda From the View Point of Emerging Market Strategy (jointly worked) (Peer-reviewed) Tada, K, M. Nakagawa, H. Fukuchi Journal of Business Management No.41,pp.40-51 2018.10
7.	Channel-Specific Advantages in Emerging Market: Theoretical Framework and Research Propositions (jointly worked) Tada, K, Fukuchi, H, Nakagawa, K Academy of International Business Annual Conference 2018, Minneapolis 2018.6
8.	Organizational cultural crossvergence and innovation: Evidence from Japanese multinationals in emerging markets (jointly worked) (Peer-reviewed) Koichi NAKAGAWA, Kazumi TADA, Hiroyuki FUKUCHI Cross-Cultural Management Journal Vol.11,No.1 2017.8
9.	The Impact of Cross-Functional Dispersion of Marketing Activities on the Market-oriented Organizational Process (Peer-reviewed) H. Fukuchi Journal of Marketing & Distribution Vol.19,No.3,pp.43-67 2017.4
10.	Dysfunction from Focusing on Overseas Business (jointly worked) (Peer-reviewed) Gen Fukutomi, Yuko Yamashita, Wataru Uehara, Hiroyuki Fukuchi, Masato Sasaki GSTF Journal on Business Review (GBR) Vol.5,No.1,pp.28-37 2017.4
11.	Organizational Cultural Convergence and Crossvergence for the Subsidiary’s Local Market Innovation: An Empirical Study of Japanese Subsidiaries in Emerging Markets (jointly worked) (Peer-reviewed) Nakagawa, K, Tada, K, Fukuchi, H, Imagawa, T The Proceedings of the Annual Meeting of the Academy of International Business 2016 New Orleans, USA. 2016.6
12.	Should Japanese Multinationals Change their Original Business Style in Emerging Markets? (jointly worked) (Peer-reviewed) Nakagawa, K, Nakagawa, M, Fukuchi, H, Sasaki, M, Tada, K 29th Association of Japanese Business Studies Annual Conference Proceedings, New Orleans, USA 2016.6
13.	国際展開とマーケティング活動の現地化・標準化：標準化をもたらす組織メカニズム (Peer-reviewed) 福地 宏之 日本商業学会第64回全国研究大会報告論集 2015.5
14.	MARKETING PLANNING AND SALES AUTONOMY AS A COMBINATION REMEDY FOR MARKETING MYOPATHY (Peer-reviewed) Yuko Yamashita, Wataru Uehara, Masato Sasaki, Hiroyuki Fukuchi, Gen Fukutomi Marketing Dynamism & Sustainability-Things Change, Things Stay the Same... pp.129 2015
15.	DYNAMISM INSIDE THE MO BOX: THE CREDIBILITY OF MARKET INFORMATION AS A KEY FACTOR IN MARKET ORIENTATION (Peer-reviewed) Yuko Yamashita, Wataru Uehara, Masato Sasaki, Gen Fukutomi, Hiroyuki Fukuchi, Tsuyoshi Numagami, Toshihiko Kato, Masaru Karube PROCEEDINGS OF THE 2010 ACADEMY OF MARKETING SCIENCE (AMS) ANNUAL CONFERENCE pp.21 2015
16.	HOW DID SILICON VALLEY INNOVATE ITSELF? : ENACTMENT PROCESS IN BUSINESS ECOSYSTEM (jointly worked) (Peer-reviewed) Nakagawa, K, H. Fukuchi, G. Kosaka, A. Akiike, M. Kobayashi, T. Kobayashi Journal of Business Management Vol.34,No.34,pp.3-14 2014.12
17.	Managing Foreign Subsidiaries in Emerging Countries: Are They Different from Western Subsidiaries? (jointly worked) (Peer-reviewed) Masato Sasaki, Yuko Yamashita, Yuichi Washida, Wataru Uehara, Gen Fukutomi, Hiroyuki Fukuchi Developments in Marketing Science: Proceedings of the Academy of Marketing Science pp.309-310 2014.8
18.	Effects of Marketing Management Systems on the Rapidity of Market Responses (Peer-reviewed) H.Fukuchi Journal of Business Management Vol.33,No.33,pp.100-111 2014.6
19.	Factors of Activating Sales Organizations: Findings from Survey on Marketing Capabilities of Japanese Firms (jointly worked) Sasaki, M, W. Uehara, G. Fukutomi, Y. Yamashita, H. Fukuchi Organizational Science Vol.47,No.2,pp.37-46 2013.12
20.	海外現地法人における戦略目標とマーケティング行動のずれ：概念枠組みの提示 （共著） 上原渉, 山下裕子, 鷲田祐一, 佐々木将人, 福冨言 apan Marketing Academy Conference Proceedings pp.100-108 2013.11
21.	Dynamism Inside the MO Box: The Credibility of Market Information as A Key Factor in Market Orientation YUKO YAMASHITA, WATARU UEHARA, GEN FUKUTOMI, MASATO SASAKI, AND HIROYUKI FUKUCHI Hitotsubashi journal of commerce and management Vol.46,No.1,pp.65-79 2012.10
22.	Dilemma of Responsiveness: How Can We Bring Strategy Planning Back Into the Market-oriented Organization (jointly worked) (Peer-reviewed) Y. Yamashita, W. Uehara, M. Sasaki, G. Fukutomi, H. Fukuchi Proceedings of the 2012 Global Marketing Conference in Seoul 2012.6
23.	Functional Influence and Marketing Process: How Can Firms Develop Capable and Influential Marketing Department? (jointly worked) (Peer-reviewed) H. Fukuchi, Y. Yamashita, W. Uehara, M. Sasaki, G. Fukutomi Proceedings of the 2012 Global Marketing Conference in Seoul 2012.6
24.	Are STP and MM Profitable? A Long-hidden Evidence of Marketing Planning and Performance (jointly worked) (Peer-reviewed) Y. Yamashita, W. Uehara, M. Sasaki G. Fukutomi, H. Fukuchi Book of Abstracts 19th Recent Advances in Retailing & Services Science Conference 2012.6
25.	Factors That Obstruct Effective Impression Management during Organizational Crisis : A Case Study of the SNOW BRAND Food-poisoning Incident (Peer-reviewed) H. Fukuchi Toyo Gakuen University business and economic review Vol.3,No.1,pp.89-118 2012.5
26.	Functions and Dysfunctions of Lateral and Diagonal Networks in Advancing Market Orientation: A Preliminary Step toward Bridging the Gap between Market Orientation Research and Intra-organizational Network Research (jointly worked) (Peer-reviewed) Numagami, T, M. Karube, T. Kato, Y. Yamashita, W. Uehara, M. Sasaki, G. Fukutomi, H. Fukuchi, H. Watanabe, Y. Murakami the 2010 European Group for Organizational Studies, July 1-3 at the Faculdade de Economia, Universidade Nova de Lisboa, Lisbon, Portugal 2010.6
27.	Dysfunction of Imperession Management Hiroyuki Fukuchi Hitotsubashi journal of social sciences Vol.34,No.1,pp.19-32 2009.4
28.	マーケティング組織の設計とビジネスプロセスの変化 (Peer-reviewed) 福地 宏之 2008年度組織学会研究発表大会報告要旨集 2008.6

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